We kicked off American Girl’s Girl of the Year 2022 with an unforgettable weekend in Aspen, hosted by the fabulous Ashlee Simpson Ross and Crystal Kung Minkoff. The festivities began with a glamorous Celebrity Brunch at Casa Tua, attended by high-profile guests and American Girl’s President. The excitement continued the next day at the American Girl Ski Chalet on Buttermilk Mountain, where attendees and the public enjoyed a variety of immersive experiences. Every magical moment was captured through stunning photo setups and video B-roll, showcasing interactions with the Doll of the Year. Attendees shared the love with millions on social media, while photo setups garnered widespread media attention, featuring in People Magazine, Us Weekly, Extra, In Touch, Variety, Life & Style, and more.

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