We love Love Kenzie, a beauty collection we developed with teen influencer Mackenzie Ziegler and our partner Almar Sales. The Loft continues to manage and oversee the marketing of this sweet brand, which offers high quality beauty products and must-have makeup kits that tweens and teens can feel good about wearing.
To celebrate the launch, Love Kenzie and Kenzie Ziegler hosted a VIP party/ pop up store, where dazzled guests were able to purchase the products, be pampered with a beauty makeover, enjoy music and a live photo booth, and meet the creator herself. The event was also streamed live on Kenzie’s Instagram, reaching over 10 million followers.
The collection debuted online in September 2018 at www.lovekenziebeauty.com and can be found on Instagram at @lovekenziebeauty.
