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BRAND ACTIVATIONS AND EVENTS

SECRET EXTENSIONS LAUNCH PARTY

 

We made everyone blush with pride at this launch event that The Loft co-produced at West Hollywood’s Blushington for Secret Extensions’ new collections, Salon Edition and Secret Remi. We secured sizzling talent - including Cheryl Burke, Shenae Grimes Beech, Dania Ramirez, and many social influencers; entertainment by DJ Bad Ash and a flash mob of dancers; and food and drinks by H2 Rose, Pink Tacos, Fantastic Donuts, and Smoky Hollow Baking.

The event was a media darling, generating hundreds of social media posts from influencers, and media features in ET Online, OK! Magazine, Daily Mail, CelebBuzz, IB Times, HollywoodLife, and oodles more.